Edmmond

"Postmodernism and functionalism are different but complementary lines of thought that together inspired us visualizing, then designing the collection. Dieter Rams – functionalist designer- once said Less but better, that is one of the values of the AW21 collection .

Functionalism is all about the practical aspects of an object, that is what we had in mind designing this collection: minimal long-lasting garments allowing comfort and warmth. But as Ettore Sottsass explained design should also be sensual and exciting. According to this principle, we enriched the design of the collection by choosing a colourful yet elegant palette. The colours are based on three different nuances: rust, green and blue detailed with primary colours.

Through these choices the collection drifts towards a new style, without disregarding the best quality of the materials."

Organic